Tag Archives: publishing

Why publishing is awesome


images-3In the past two years, we have helped about 70 people self-publish. It is such a delicious part of what we do because we are walking along side some body while he or she brings a story to life.

I tell people that the best parts are watching the book come together, the anticipation when we hit ‘send’ to the printer and that sweet moment when we open the box of freshly minted books. For a split second, we pray that everything is as it should be, that it looks like a book and there is nothing glaringly incorrect in the text or on the cover. It will be. Better yet is the look on the author’s face when he or she holds the book in hand.

But the most heart fluttering moment for me is when I’m at a book launch and I watch the author signing books and soaking it all up. It doesn’t matter how many times we’ve done it, every time it feels like it’s my book. We’ve helped someone give birth to a special being.

There are so many aspects to publishing a book that make it awesome. The first is having a seed of an idea and planning it out into a book. This is where you get to be creative. It doesn’t matter whether it is a business book, novel or book of poetry. Each has it own grade of expression. This is the place to insert YOU into it.

The writing of the book will be different for everyone. For some, this is the easy part, for many it will be torture, just like any form of self-expression! Once the content is ready (and expertly edited), the fun begins with shaping it into the physical form. What should the cover look like, what font should we use? The choices are endless and sometimes a little daunting but we know what we’re doing and hold people’s hands if need be.

When the time comes to hit ‘send’ to the printer, there can sometimes be a little hesitation because this is where the creator is holding up their being into the world. Sometimes we have to say, ‘it is ready’.

It is quite an achievement to publish a book. For those who haven’t done it, it’s hard to explain what it’s like. It can be all consuming, scary, fun, exciting, challenging and life changing. I don’t say life changing as a throw away. I have seen it create gorgeous, life changing ripples in people’s lives. I’ve seen people grow and learn so much about themselves.


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Hello, Writers


My name is Blaise van Hecke and I love stories. I cannot walk past a bookshop or op-shop without going in to fondle the books. On holidays, I’m pretty sure that my family distract me when driving anywhere near these shops to avoid the long delays it might mean if I spot them – I have a ‘to be read’ bookshelf.

I blame my mum for this obsession because she is a storyteller extraordinaire and reading, writing, music and art were like food when I was a child. One of my earliest memories is listening to Watership Down being read – my seven year old head bent close to the radio – by a man with a deep English voice. I was hooked.

As soon as I could form words with a pencil, I created stories. My first ‘masterpiece’, complete with illustrations, was a story about people living in the clouds who turned on taps to make it rain. My mum still has the book covered in multi-coloured checked fabric full of my scribbling. Now I write both fiction and non-fiction and am always thinking about words and images.

I believe that reading and writing are good for you. Journaling has helped me live through many difficult times and I know from many people that a reading a book that resonates can be life saving or inspirational.

My biggest passion is to help people get their story, no matter what shape or form, into the world so that other people can benefit from them. I take great pleasure in working on a project from the seed of an idea to a book in hand, something that can be life changing for the creator.

I’ve started up this new website to share my passion for the written word. I hope that you enjoy my website and together we can change the world one story at a time …

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