• Work in progress

    Creating Word of Mouth

    My last blog talked about the fact that word of mouth sells more books. Many of the well-known books became bestsellers because of this. Alice Sebold and Dan Brown are just a couple of examples. But how do we get people talking about our books? First of all, you need to have a platform where people can discover you. It can be a website and on social media. Some say that this doesn’t sell books. Maybe it doesn’t directly but it helps people to talk about them. The very first rule for selling books is discoverability because if no one can find it when they hear about it, word of…

  • Life

    New Beginnings – Namaste 2017

    Namaste 2017. I bow to the divine in you. For many, 2016 was a hellish year. Not so for me, it was a year of recovery after the hellish year of 2015. But now we can look forward to new beginnings. I’m a big believer in energy and probably use more than I have, hence the need sometimes for downtime to recover. I have a good feeling about the energy of 2017. In numerology terms it equates to the number one (2 + 0 + 1 + 7 = 10. 1 + 0 = 1), so I view that as a chance to make new beginnings. To start fresh. The…